The Best Books Every Roofing Salesman Should Read (According to Bruce Leffler & Dashaun Bryant)

Whether you’re scaling a multimillion-dollar roofing company or just getting your hustle off the ground, there’s one trait all successful entrepreneurs share: a commitment to personal growth. The most powerful insights don’t always come from seminars or sales calls—they’re often tucked away in the pages of the right book.

Bruce Leffler and Dashaun Bryant have shared their top book recommendations for roofing company sales reps who want to lead better, sell smarter, and grow faster. These are must-reads for anyone serious about winning in the roofing game.

📘 Bruce Leffler’s Picks: For Visionary Leaders in Roofing

7 Habits of Highly Effective People

1. The 7 Habits of Highly Effective People by Stephen R. Covey

“Most people do not listen with the intent to understand; they listen with the intent to reply.”

This classic teaches you to become more proactive, build with the end in mind, and focus on what truly matters. Roofing owners juggling teams, sales, and strategy will benefit from Covey’s timeless leadership framework.

Takeaway for Roofing Pros:
Prioritize your time like you prioritize your clients—based on long-term impact, not just urgency.


The Transformational Leader by Matt Mayberry

2. The Transformational Leader by Matt Mayberry

“True transformation begins with a clear vision, intentional leadership, and relentless execution.”

In this powerful guide, Matt Mayberry shares real-world strategies on how to transform yourself, your leadership style, and your company culture. For roofing business owners, it’s a wake-up call to step into intentional leadership and create a team that performs at its best—even when you’re not in the room.

Takeaway:
You’re not just managing people—you’re leading transformation. And that starts with you.


Leaders Eat Last

3. Leaders Eat Last by Simon Sinek

“When we feel safe inside the organization, we will naturally combine our talents and strengths and work tirelessly to face the dangers outside and seize the opportunities.”

This book is all about building trust and loyalty within your team. Sinek explains how leaders create environments where people thrive—essential for roofing owners who want longevity and loyalty in their crews.

Takeaway:
Take care of your people, and they’ll take care of your customers.


Stop selling & Start leading

4. Stop Selling & Start Leading by Kouzes, Posner, & Calvert

“Buyers want to be inspired, not pressured.”

This book flips the sales script: stop chasing deals, start leading your prospects. Roofing sales can feel transactional—but this book teaches how to lead with authenticity and value.

Takeaway:
Great roofing sales don’t come from closing—they come from connecting.


🔥 Dashaun Bryant’s Picks: For Hustlers Who Sell and Lead

Greatest Salesman in the World

5. The Greatest Salesman in the World by Og Mandino

“Failure will never overtake me if my determination to succeed is strong enough.”

This parable-style classic teaches the mindset of mastery in sales and life. Dashaun credits this book for helping him shape a disciplined daily routine that drives results.

Takeaway:
Read this one over and over. It’s less about sales techniques and more about becoming a better you.


10x Rule

6. The 10X Rule by Grant Cardone

“Success is your duty, obligation, and responsibility.”

Cardone doesn’t believe in thinking small. This book is for roofing pros ready to dominate their market by taking massive, focused action.

Takeaway:
If you’re not getting the results you want, you’re probably not doing enough. 10X your effort.


Sell or Be Sold

7. Sell or Be Sold by Grant Cardone

“Everything in life is a sale and everything you want is a commission.”

This is a straight-up sales bible. Roofing owners who still sell (or lead a sales team) need this book in their arsenal. Dashaun recommends it for mastering the psychology of persuasion.

Takeaway:
You’re either selling your solution—or someone else is selling doubt. Stay in control.


No Excuses

8. No Excuses by Brian Tracy

“The key to success is to focus our conscious mind on things we desire not things we fear.”

Discipline is the root of all results. Tracy’s book shows you how to take full ownership of your outcomes—something every roofing entrepreneur needs on the tough days.

Takeaway:
When you stop making excuses, you start making money.


Mindset

9. Mindset by Carol Dweck

“Becoming is better than being.”

Dweck introduces the power of growth mindset—the belief that you can improve with effort and learning. For roofing leaders, this means being open to change, feedback, and growth.

Takeaway:
Your company can’t grow if you’re stuck in a fixed mindset. Be a learner. Always.


Think and Grow Rich

10. Think and Grow Rich by Napoleon Hill

“Whatever the mind can conceive and believe, it can achieve.”

One of the most recommended business books of all time, this classic focuses on desire, faith, and persistence. Dashaun says this is a non-negotiable read for anyone trying to elevate their money game.

Takeaway:
It’s not just what you do—it’s how you think. Wealth starts in the mind.


Outwitting the Devil

11. Outwitting the Devil by Napoleon Hill

“Drifting, without aim or purpose, is the first cause of failure.”

This hidden gem from Hill explores the internal battles that block success. Dashaun recommends it for anyone battling doubt, procrastination, or inconsistency.

Takeaway:
Your biggest competition isn’t other roofers—it’s your own fears. Learn how to beat them.


5 Levels of Leadership

12. 5 Levels of Leadership by John C. Maxwell

“Leadership is not about titles, positions, or flowcharts. It is about one life influencing another.”

Maxwell outlines the evolution from boss to true leader. Roofing owners who want loyal teams, not just compliant crews, need to understand these levels.

Takeaway:
You’re not just the owner—you’re the influencer who sets the tone for your entire company.

Final Thoughts: Leaders Are Readers — But Hustlers Take Action

Reading these books is just the beginning.

What sets the most successful roofing company owners apart isn’t just what they know—it’s how they apply it. They don’t just read for motivation; they read to level up. They put ideas into play, build better teams, close more deals, and show up every day with the mindset of a winner.

At Best Hustler Academy, we believe in learning and doing. That’s why we don’t just drop book lists—we equip you with the coaching, community, and mindset training you need to actually live this stuff out in your business.

📈 Want to sell more?
👊 Want to lead with confidence?
🚀 Want to scale your roofing company with systems that work?

Then stop going it alone.


🎯 Ready to Join Best Hustler Academy?

When you join Best Hustler Academy, you’ll get access to:

✅ Real-world strategies from proven roofing leaders
✅ Weekly mindset training and accountability
✅ Sales tactics that actually work in the field
✅ A no-excuses community of hustlers just like you

The best in the business aren’t just working harder—they’re learning smarter. And they’re doing it together, inside Best Hustler Academy.

👉 Tap into your next level. Join Best Hustler Academy now and start building the roofing business—and life—you’ve always wanted.

🔥 Join the Academy Today

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